Nestlé® Pure Life® Natural Spring Water introduced in handy 4-litre bottle format

Sep 3, 2012
Canada’s most popular bottled water brand now comes in larger size

DISTRICT OF HOPE, British Columbia and TOWNSHIP OF PUSLINCH, Ontario -- Nestlé Waters Canada, Canada’s marketshare-leading manufacturer and distributor of healthy beverage choices, today unveiled Nestlé® Pure Life® Natural Spring Water in a handy 4-litre bottle.

Canada’s marketshare-leading Nestlé Pure Life Natural Spring Water family now comes in seven convenient sizes – 330ml (ideal for kids’ lunches), 500ml (ideal as a single-use bottle to carry around), 591ml (ideal in the car or on the go), 710ml (ideal for athletes and fitness enthusiasts, as it comes with a sports cap), 1 litre (ideal multi-serve to carry around), 1.5 litre (ideal family size multi-serve for the table) and 4 litre (ideal family size multi-serve for the home, cottage or office).

Nestlé Pure Life Natural Spring Water is bottled at two separate springs in Canada. For western Canada, it is bottled at Mount Hope Spring, in Hope, British Columbia. In eastern Canada, it is bottled at Aberfoyle Spring in Puslinch, Ontario.

These springs have been chosen for their sustainability and for their great tasting water with consistent quality and mineral balance.

"These products represent an affordable, healthy and all-natural alternative to sugared beverages, particularly for consumers who want to stay properly hydrated but want to avoid calories, caffeine and additives, " explains Carol Guier, Marketing Manager, Domestic Brands, Nestle Waters Canada. “Naturally occurring minerals and elements contribute to the unique taste of Nestlé Pure Life Natural Spring Water, which is why it is Canada’s best-selling and most popular domestic bottled water.”

Available in tamper-evident, 100% recyclable PET packaging, the Nestlé Pure Life Natural Spring Water 4-litre bottle is available at leading retailers across Canada at a manufacturer’s suggested retail price of $1.99.

About Nestlé Waters Canada
Established in 1970, Nestlé Waters Canada is a wholly-owned subsidiary of Nestlé Waters North America of Greenwich, Connecticut. With headquarters in the Township of Puslinch, bottling facilities in Hope, British Columbia, and Puslinch and distribution facilities in Chilliwack, British Columbia; Puslinch and Laval, Quebec, approximately 400 employees support a network of more than 145 retailers across Canada.

For further information, please visit our web site at www.nestle-waters.ca or contact:
John B. Challinor II APR Director,
Corporate Affairs Nestle Waters Canada Telephone: 1 888 565-1445, Ext. 6441 Email: john.challinor@waters.nestle.com Jamie Jo Alton National Public Relations Telephone: (416) 848-1370 Email: jalton@national.ca