Nestlé Waters Canada Eco-Shape® PET bottle wins CPIA 2010 Plastics Stewardship Award

To Press Releases listJun 2, 2010

Nestlé Waters Canada Eco-Shape® PET bottle wins CPIA 2010 Plastics Stewardship Award

At 9.16 grams, container is one of lightest in Canada’s beverage industry

TOWNSHIP OF PUSLINCH, Ontario and HOPE, British Columbia – Nestlé Waters Canada, Canada’s marketshare-leading manufacturer and distributor of healthy beverage choices, today announced that its new Eco-Shape® 500 ml. PET bottle has been awarded the 2010 Plastics Stewardship Award by the Canadian Plastics Industry Association.

The CPIA Plastics Stewardship Award recognizes companies that have contributed to the enhancement of the Canadian plastic industry’s stewardship and sustainability.

“CPIA would like to congratulate the management, employees and supply chain group at Nestlé Waters Canada on this recognition and commend the Company for its contribution to the plastics industry through the development of the Eco-Shape PET container,” said Mark Badger, President, Canadian Plastics Industry Association. “We’d also like to thank Nestlé Waters Canada for its leadership in advancing the deployment of public spaces recycling in Quebec, Manitoba and elsewhere across the country. This stewardship has put Canada at the forefront of beverage container diversion activity in North America and Europe.”

“We are honoured to be recognized by CPIA for our Eco-Shape PET bottle light-weighting efforts,” said John Zupo, President, Nestlé Waters Canada. “This latest generation bottle is a testament to the passion, hard work and environmental commitment of our employees, particularly those in our supply chain group, to reducing our carbon footprint in a sustainable fashion.  In the last five years, we have reduced CO2 emissions by 30 percent for every litre of water we’ve produced.”

Weighing just 9.16 grams on average and considered one of the lightest PET containers in use today by Canada’s beverage industry, the bottle contains 27 percent less plastic than its predecessor Eco-Shape bottle, which was introduced in 2007, and 60 percent less plastic than the Company’s original, pre-Eco-Shape 500 ml. PET bottle, first introduced in 2000. The Eco-Shape plastic beverage container introduced in 2007 was among the first branded 500 ml. bottles in the beverage industry to be light-weighted.

Produced at Nestlé Waters Canada’s Puslinch and Hope bottling facilities, the latest version of the Eco-Shape 500 ml. bottle is currently being deployed with the Company’s marketshare-leading Pure Life and historic Montclair brands.

Nestlé Eco-Shape 500 ml. PET beverage containers are 100 percent recyclable and, thus, can avoid going to landfill by being recycled. When recycled, they become carpeting, automotive parts, toys, clothing, food packaging, beverage containers and Fido cellular telephones, for example. Nestlé Waters Canada and its industry partners currently participate in funding Canada's municipal recycling infrastructure across the country -- infrastructure that also collects glass, paper and aluminum. The Company and its industry partners introduced Canada’s first public spaces recycling program in Quebec in 2008; introduced a permanent program in Manitoba earlier this year; and recently completed a successful pilot program in Sarnia, Ontario.

About 66 percent of plastic beverage containers were diverted from landfill across Canada last year, according to the provincial stewards responsible.

Nestlé Waters Canada communicates the recycling capability of its packaging and the importance of recycling on its product labels, on its product cases, in its advertising and on its web site. 

In addition to reducing plastic in its bottles, Nestlé Waters Canada continually reviews its secondary packaging materials for reduction opportunities. As a result, the new bottles also feature a cap weighing only one gram. The Company has also eliminated cardboard side walls from the majority of its 24-packs of bottled water, its number-one seller.

Nestlé Waters Canada also continues to make progress toward its goals of reducing its carbon footprint on additional fronts, including:

  • It manufactures its own bottles at each of its bottling facilities, saving the energy required to ship truckloads of empty bottles into its plants. This avoids the need to truck 20,000 trailer loads of empty plastic bottles per year and saves 12,000,000 kilograms of greenhouse gas emissions annually;
  • More than 80 percent of its products are shipped directly from its plants to retailers;
  • The average shipping distance was 250 kilometres from source to shelf. That compares to 2,400 to 3,200 kilometres for fresh fruit and vegetables and most consumer packaged goods sold through grocers, according to Dan Murphy, an agricultural consultant from Washington state;
  • It is using hydrogen fuel cell forklifts and hybrid sales vehicles;
  • Its $15 million warehouse expansion at its Puslinch distribution centre in 2009 has reduced the number of trucks traveling to and from that facility by 1,500 per year;
  • It has continuously reduced the size of its paper labels since 1998 – the current label is 35 percent smaller than the previous one. To date, this has resulted in a savings of about 20 million pounds of paper;
  • It has reduced corrugate use by 88,000 tons over the last five years, which is equivalent to saving 528,000 trees. Another 15 percent reduction took place in 2009;
  • It is committed to developing a next-generation bottle made entirely from recycled materials or renewable resources by 2020.


About Nestlé Waters Canada

Established in 1970, Nestlé Waters Canada is a wholly-owned subsidiary of Nestlé Waters North America of Greenwich, Connecticut. With headquarters in the Township of Puslinch, bottling facilities in Hope, British Columbia, and Puslinch and distribution facilities in Chilliwack, British Columbia; Puslinch and Laval, Quebec, approximately 450 employees support a network of more than 145 retailers across Canada.

For further information, please visit our web site at or contact:

John B. Challinor II   APR
Director, Corporate Affairs
Nestle Waters Canada
Telephone: 1 888 565-1445, Ext. 6441

Jamie Jo Alton
National Public Relations
Telephone: (416) 848-1370